πŸ˜“ I didn't want to write this newsletter...

Here's what to do when the content needs to go out but you're not motivated

Hey there! πŸ‘‹

Let me share a little secret... I REALLY didn't want to write this newsletter today. My motivation tank was running on empty, but the content calendar waits for no one, right? πŸ˜…

We've all been there - staring at that blank page while your brain offers nothing but crickets. So I thought, why not turn this productivity struggle into something useful?

Now boarding: the content struggle bus…

Feeling stuck? Here are 6 tricks when you've got content due but your motivation ghosted you: πŸ‘»

1. Embrace AI to kick-start πŸ€–

Listen, AI tools like Claude Projects can be your best friend on low-energy days! I upload my past high-performing posts to give it context about my style, then ask it to suggest themes based on my expertise.

This gives me a jumping off point that I can then customize with my real experiences and personal touches. What used to take 3-4 hours now takes about 45 minutes!

2. Batch content during motivation spikes ⚑

Those glorious days when ideas flow freely? CAPITALIZE ON THEM! I recently spent a productive Sunday planning Monday-Friday's posts in one sitting. Having a content reserve for when motivation dips is like having insurance for your sanity. (I wish I had tacked this newsletter on… next time!)

3. Remix and repurpose your greatest hits πŸ”„

Your audience hasn't memorized all your content (shocking, I know). Try creating a "best of" post highlighting your top insights from past content. Or revisit an old topic with fresh eyes - "Here's what I said about LinkedIn algorithms last year, and here's how my perspective has evolved..."

4. Find an accountability buddy to shame motivate you πŸ‘―

Nothing lights a fire under you quite like knowing someone's waiting for your content. My accountability buddy sends a simple "Where's that post? πŸ‘€" text that somehow works better than all my calendar reminders combined.

5. Change your environment πŸ™οΈ

Your brain associates certain spaces with certain activities. If your desk is screaming "creativity blockade," grab your laptop and move. A coffee shop, park bench, or even just a different room can reset your mental state.

6. Embrace the "good enough" philosophy πŸ‘

Sometimes done is better than perfect. Ask yourself: "Will anyone actually notice if this isn't my absolute best work?" Probably not. Give yourself permission to ship something that's just good enough on tough days.

Remember, content creation is a marathon, not a sprint. Some days you'll feel like a content genius, others you'll wonder if you've forgotten how to string sentences together. Both are completely normal! 😊

(& yes, I used several of these tips to help me write this!)